Web Objectives

1103- Use master slides, templates, and/or themes.

1107- Incorporate elements from other sources into a multimedia project.

1110- Deliver a multimedia presentation.

1402- Demonstrate effective client presentation skills in an effort to gain business through the exploration and utilization of various business formats, technologies, and environments.

Web and Interactive Company Research

Overview

Below are some popular companies in the areas of web/interaction design and development. Choose a company that you’re interested in and tell us about the following:

  1. The company’s background and they type of work that they do. How do they brand themselves and is it effective?
  2. What sorts of projects have they worked on? What did the projects involve, and how did the company use their unique skills to make them a success?
  3. Demo 2 projects for the class that the company has worked on and tell us what you think was effective.

Directions

Answer the three questions above in an organized and creative manner using PowerPoint or Prezi. Be sure to also include examples and visuals. The presentation should be 5-10 minutes in length.

Requirements:

  • Visuals
  • At least 10 slides
  • 5-10 Minutes in length
  • Title slide (Your Name and Company Researched)

Web/Interactive Company Choices

  • HappyCogg -Web Strategy, Design and Development agency in Philadelphia, PA. Led by Jeffrey Zeldman, who led the Web Standards movement and co-created An Event Apart, A List Apart and A Book Apart.
  • Mule Design -Interactive Design Agency in San Francisco, led by Erika Hall and Mike Monteiro, writers of many popular books and articles.
  • Lounge Lizard – Best in Breed since 1998. Lounge Lizard is a Digital Agency that Specializes in Brand Strategy, Website Design, Web Development, Mobile APP Development, Online Marketing, Social Media, Ecommerce, and SEO.
  • Blue Fountain Media– Headquartered in New York, Blue Fountain Media merges imagination with technology to deliver human-centric digital experiences that move brands and businesses from now to next.
  • Huemor– Our web design agency helps companies, big and small, discover what makes them unique and channel it into a memorable experience that outsells and outshines their competition online.
  • Intechnic– Intechnic is a Chicago based web design, UX and digital marketing agency that specializes in result-driven websites that deliver ROI.
  • Sparkbox– Sparkbox strives to inspire and empower a Web built right through the Build Right workshop series, industry apprenticeships, and their work with organizations like Lenovo and Wonderful Machine.

Assessment Rubric

Criteria Excellent Good Fair Poor Points
Requirements

10 Points

All of the written requirements (# of slides, length, structure, etc.) were met. Presentation was on time. Almost all of the written requirements were met. Presentation was 1 day late. Most of the written requirements were met. Presentation was 2 days late. Many requirements were not met. Presentation was 3 or more days late.
Visuals

5 Points

The presentation showed an array of work from the company in an interesting fashion. The presentation had visuals that represented the company. The presentation had some visuals that represented the company. The presentation lacked visuals and were uninteresting.
Organization

5 Points

The sequence of information is logical and intuitive. All information is clear and direct. The sequence of information is logical. Most of the information is clear and direct. The sequence of information is somewhat logical. The information is confusing and flawed. The sequence of information is not logical. The information is confusing and wrong.
Information

10 Points

The presentation includes details about each of the three goals. The presenter is able to demonstrate how their research is reflected in the final product. The class presumably would gain valuable insight from the presentation. The presentation includes the required parts, but could have used more detail and research in order to back up their findings. The class learned a few things. The presentation is missing one or more of the required parts and could have used more detail and research in order to back up their findings. The class learns a few things, but not anything they couldn’t have learned via Google. The presentation is missing one or more of the required parts, and the presenter is not familiar with their website they were assigned. The presentation does not give the class very much insight into the process or inform the class of anything new.
Presentation

10 Points

The presenter is well-prepared and familiar with their assigned website and demonstrated the ability to answer all questions from the class. Presentation is given in a professional manner. The presenter is prepared and familiar with their assigned website and demonstrated the ability to answer some questions from the class. Presentation is given in a professional manner. The presenter is prepared with their assigned website and could not answer questions from the class. Presentation is given in a unprofessional manner. The presenter is not prepared and familiar with their assigned website and demonstrated no ability to answer questions from the class. Presentation is given in an  unprofessional manner.
Conventions

5 Points

Author makes virtually no errors in grammar, spelling or punctuation that distract the reader from the content. Author makes few errors in grammar, spelling or punctuation that distract the reader from the content. Author makes some errors in grammar, spelling or punctuation that distract the reader from the content. Author makes excessive errors in grammar, spelling or punctuation that distract the reader from the content.
Time Management

5 Points

Student always use classroom project time well. Conversations are focused on the project and things needed to get the work done and are held in a manner that does not disrupt others. Student used most of the classroom project time well. Conversations are primarily focused on the project and things needed to get the work done and are held in a manner that typically does not disrupt others. Student used some of the classroom project time well. Most of the conversations were not focused on the assignment at hand. Student did not use classroom project time well. Conversations were not focused on the assignment at hand.
Total 50 Pts ____/50